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AI Proeflokaal
For SMEs

Build working chatbots — today, not someday

Hands-on workshop for businesses on prompt engineering, context engineering and chatbots. One day, three production-ready chatbots.

What you'll learn

  • Prompt engineering

    Building blocks, patterns and iteration for consistent output.

  • Context engineering

    Process sources, style and memory in a scalable way.

  • Chatbot architecture

    Which flow when, which models, which guardrails.

  • Production-ready

    Privacy, monitoring, cost control — don't discover them in production.

Who it's for

  • SME teams

About the trainer

Wiemer Kuik

Trainer & advisor, AI transformation

Over 40 years of business experience focused on integrating business and IT transformation. Specialties: business transformation, change management, IT governance, stakeholder training, transformation management and presentation coaching.

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Participant experiences

Our chatbot now delivers real value to customers instead of standard responses.
Erik van Loon — Owner, Services
We learned how to use AI structurally instead of ad-hoc prompts.
Sanne Koster — Marketing Manager, MKB
Directly applicable to our customer service.
Dennis Bakker — Customer Support Lead, Bakker Tech
The difference between a simple chatbot and a good chatbot is now clear.
Ilse de Wit — Digital Lead, Retail
We save time and improve customer interaction.
Joost Hendriks — Founder, Online Shop

Not sure about the fit?

Book an intake — we'll spend 30 minutes on your goals and give you honest advice.

Book an intake