Skip to main content
AI Proeflokaal

More time for the student — AI in your career guidance practice

A practical workshop for careers counsellors and career guidance coordinators in Dutch secondary education (vmbo, havo, vwo). You learn to apply AI to subject-profile choice, study choice and career conversations: tailored lessons and information sessions, parent letters in plain language and conversation preparation in a fraction of the time — without taking the choice away from the student.

What you'll learn

  1. 01

    Guidance programme & materials

    Design the curriculum, guidance lessons and reflection assignments faster, tailored per level and year.

  2. 02

    Profile & study choice

    Clearly explain profiles, admission requirements and programmes — and know when AI gives outdated information.

  3. 03

    Conversations & guidance

    Prepare and rehearse career conversations, record notes, and let students use AI as a sparring partner.

  4. 04

    Parents & privacy

    Reach parents in plain language, with clear agreements on student data and GDPR.

What AI can change in career guidance

Thirty typical activities of school careers counsellors and career guidance coordinators, each at three levels: AI assists you, AI executes a defined task while you decide, or AI enables a different way of working. From the guidance programme and subject-profile choice to further education, enrolment and follow-up.

Help
AI-assisted
Automate
AI executes, you decide
Do differently
New way of working
Guidance policy and programme 5 activities
1 Write the guidance vision and policy plan Help Sharpen the vision with critical questions Automate Draft the policy plan from team notes Do differently Have an AI inspector and parent review the plan
2 Design a guidance curriculum per school year Help Order goals per year and school type Automate Propose an annual schedule of activities Do differently Curriculum that adapts to what students have already done
3 Create guidance lessons and assignments Help Come up with activities and reflection questions Automate Generate materials per level (vmbo, havo, vwo) Do differently Students rehearse choice conversations with an AI sparring partner
4 Equip mentors for career guidance Help Draft conversation guides for mentors Automate Compile a mentor handbook per year Do differently Mentor assistant answering questions from your own guidance agreements
5 Evaluate the guidance programme Help Formulate evaluation questions for students and mentors Automate Cluster and summarise open survey answers Do differently Annual evaluation that yields improvements for next year
Choosing a subject profile 5 activities
6 Explain subject profiles and sectors Help Plain-language explanations per level Automate Update the profile-choice guide Do differently Interactive profile guide that answers student questions
7 Map interests and talents Help Create reflection questions on test results Automate Turn results into conversation topics Do differently Students explore what suits them in dialogue with AI
8 Link profile choice to further education Help Make admission requirements clear Automate Draft an overview of which profiles open which doors Do differently Students reason back from dream programme to profile
9 Give choice presentations for years 2 and 3 Help Prepare the presentation and example cases Automate Generate a tailored presentation per level Do differently Information session as a quiz or role play with AI characters
10 Guide doubtful cases and profile switches Help List pros and cons Automate Work out the consequences of a switch for exams and further study Do differently Explore scenarios before the conversation
Exploring further education 5 activities
11 Compare programmes and courses Help Clearly explain differences between mbo, hbo and wo Automate Build comparison tables from programme websites Do differently Students research programmes themselves with an AI research assignment
12 Prepare open days and taster days Help Draft question lists for visits Automate Propose a personal visit plan per student Do differently Debrief visits with AI as a reflection coach
13 Explore careers and the labour market Help Explain occupations and career paths Automate Summarise job profiles at student level Do differently Students interview an AI professional to prepare for the real conversation
14 Discuss study costs, funding and housing Help Explain terms like student finance simply Automate Draft a sample student budget Do differently Students work through their own scenarios with AI
15 Involve alumni and companies Help Write invitations and interview questions Automate Summarise alumni stories into student-friendly profiles Do differently Searchable bank of alumni experiences per programme
Guidance and career conversations 5 activities
16 Prepare career conversations Help Formulate open, non-directive questions Automate Draft a conversation guide per student from an anonymised file Do differently Rehearse difficult conversations with an AI student
17 Supervise the guidance portfolio and reflections Help Create reflection assignments and examples Automate Propose feedback on reflections Do differently Portfolio as an ongoing conversation instead of a checklist
18 Record conversation notes Help Organise notes into agreements Automate Draft the report and follow-up actions Do differently More time for the student, less for the student information system
19 Guide students who need extra support Help Offer information in plain language or visually Automate Draft a tailored step-by-step plan for the choice Do differently Accessible guidance in the student's own pace and language
20 Prevent choice doubts and dropout Help Recognise and discuss signs of doubt Automate Generate a 'does this choice suit me?' checklist Do differently Have a critical AI sparring partner stress-test the choice
Parents, mentors and network 5 activities
21 Organise parent evenings on choices Help Prepare the programme and presentation Automate Generate the invitation and presentation per year Do differently Parents submit questions in advance, AI clusters them into the programme
22 Inform parents, including non-Dutch speakers Help Simplify texts to B1 level Automate Translate newsletters and letters Do differently Every parent informed in their own language and level
23 Work with mentors and team leaders Help Clearly formulate the guidance task division Automate Summarise handover notes between mentors Do differently Shared prompt library for the whole guidance team
24 Maintain contact with further-education institutions Help Prepare questions and agreements for meetings Automate Summarise feedback on former students Do differently Use progression data to adjust the guidance programme
25 Communicate via website and socials Help Make texts appealing to young people Automate Turn the annual calendar into posts Do differently FAQ assistant on the school website for choice questions
Enrolment, transition and follow-up 5 activities
26 Monitor enrolment and deadlines Help Explain steps and dates clearly Automate Draft reminder messages per group Do differently Personal enrolment plan per student
27 Prepare motivation letters and intakes Help Help students put their motivation into words Automate Give feedback on draft letters Do differently Rehearse the intake or selection interview with an AI panel
28 Guide the study-choice check and selection Help Explain what the check or selection involves Automate Create preparation tasks per programme Do differently Debrief the outcome and explore plan B with AI
29 Arrange transfers and progression Help Explain rules for moving from vmbo to havo or havo to vwo Automate Draft the handover document Do differently Warm handover with a clear, shared picture of the student
30 Follow up on former students Help Draft a questionnaire for former students Automate Analyse answers and report to the team Do differently Lessons from progression fed back into your guidance programme every year

The choice stays with the student, the advice with you: AI is a tool, not a careers adviser. Always check admission requirements, deadlines and programme information with the official source, never share identifiable student data with public AI tools (students are often minors), and follow your school's AI and privacy policy.

Programme

A day in detail — no surprises.

# Time Module Content
1 09:00–09:30 Kick-off & baseline Where does your time go as a counsellor, and what are your students already doing with AI?
2 09:30–10:15 Prompting for career guidance Building blocks of a good prompt; tailored guidance lessons and information sessions per level. Hands-on.
— 10:15–10:30 Break
3 10:30–11:15 Profile & study choice Compare programmes, check admission requirements and recognise the limits of AI information.
4 11:15–12:00 Conversations & parents Rehearse a career conversation with an AI student, write a parent letter at B1 level and in other languages.
5 12:00–12:30 Privacy & your own workflow GDPR, underage students and school policy. You draw up your own AI plan for career guidance.

Who it's for

Careers counsellors · Career guidance coordinators · Mentors · Team and department leaders · Student support coordinators

About the trainer

Wiemer Kuik

Trainer & advisor, AI transformation

Over 40 years of business experience focused on integrating business and IT transformation. Specialties: business transformation, change management, IT governance, stakeholder training, transformation management and presentation coaching.

LinkedIn

Book this workshop for your guidance team, and give students better choice guidance with less admin.

Not sure about the fit?

Book an intake — we'll spend 30 minutes on your goals and give you honest advice.

Book an intake